Kanye West's Digpaks

Kanye West has released many albums, including:
- The College Dropout
- Graduation
- 808s & heartbreak
- My Beautiful Dark Twisted Fantasy
- Watch The Throne

This is the digipak for 808s & heartbreak, the cover is simplistic and has an off white background, focusing on the red heart in the middle, which looks like a crumpled heart, reflecting the title 'heartbreak', because it looks as if the paper has been scruched up ready to throw away. Kanye West doesn't feature himself on this digipak, showing that the promotion is for his music, not him. There is a strip of blocked colour down the side, addign to the effect that it looks like a peice of paper, like a newspaper, and the font used at the top supports this too in a block typo font. The back of the album is even more basic, continuing the white paper effect background, and the font is smaller and slightly faded with the track titles. There are no images on the back, making it a straighforward promotion for the songs being advertised.

 The digipak for his other album 'Graduation' is completely different. It contains the iconic teddy that Kanye West uses in many of his promotions and videos. There is mass colour in the style of a cartoon in which the bear is being shot into space, this may signify that Kanye thinks this is his best slbum and is 'out of this world'. The back of the album centres mainly around this image from a back angle, and has a simple brown strip on the side saying the track names and all the important information. This makes is seem as if Kanye is promoting his creativity and that the album will be much more upbeat and fun, especially compared to 808's & heartbreak.