13th September 2011

We started our first A2 Media session today and formed small groups, deciding whether to make a short film or a music video. My group which consists of myself, Mel and Kim, have chosen to make a music video, with a song from the R&B genre. We decided this as it would be more apropriate for us to make as we have a natural insight into how the video needs to ideally appeal to it's target audience, as the general target audience of R&B is our age and female. Kanye West is our chosen artist as he is fairly iconic and popular within this specific genre. Also the track we have chosen is 'Christian Dior Denim Flow' and our original video inspiration for a narrative style video is Kanye West's 'Runaway'.